Blog
If you’re trying to grow your business, you are absolutely going to have to confront fear. This fear can take many forms and may look different for everyone. It’s important to know how to handle the fear and how to take care of yourself in the process.
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Blog
In the business world, we put a ton of emphasis on finding and selling to our ideal client. Theoretically, serving our ideal client means we’re creating offerings that solve an important problem for a specific group of people. By solving this problem consistently, efficiently, and with our own unique approach, we are (hopefully) guaranteeing ourselves a pool of clients that will keep coming back, will refer us to their like-minded friends, and will sing our praises wherever they go.
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Blog
For many of us, a holiday season is quickly approaching - you might even be celebrating already! And if you're in the southern hemisphere, you're heading into summer, which means less school and (hopefully) more time with family and friends. It's important to ask yourself how these holiday times affect your business. And just as importantly, how do they make you feel?
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Blog
You'll never be perfect. This might sound gloomy or discouraging, but I promise you, there's actually so much freedom in that realization. You'll never have the perfect website, the perfect marketing plan, or the perfect launch. (You might come pretty close though, and a well-executed plan DOES feel pretty amazing.) The fact you don't need to be perfect frees up tons of your time, energy, and creativity. It means there's always room to grow.
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