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“You have to get honest about who you naturally are, not who you’ve become, who you’ve crafted yourself to be.” - Sonya (4:35 - 4:42) As an entrepreneur, you've most likely been told that you need to hustle and work hard if you want to succeed. However, slowing down in your business can accelerate meaningful growth and increase long-term profitability. If you truly grasp the concept of slowing down and create business structures that allow you to do so, you'll find an increased return on your efforts and a greater sense of fulfillment.
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“Business owners are so often spending money on the wrong things, and they are not getting the results, so they are not getting the most return on their investments.” - Sonya (4:03 - 4:15) As a business owner, you’re regularly inundated with various programs and services that promise to be the secret to your success. With so much information coming your way, it can be difficult to differentiate between what you should invest in, and what you should stay away from.
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“So many entrepreneurs try to pretend that they know everything. This leads to instability in self, business, and relationship.” Sonya (2:01) It’s time to get honest, honest about the things we know… and the things we don’t. So often, the world expects entrepreneurs to be a one-man band of services. We can find ourselves stretching, overextending, and claiming to be an expert in things that actually lie outside of our lane of genius. The secret to building a sustainable and successful business is not found in being all things to all people, but in identifying the areas you are passionate about, giving yourself permission to become laser-focused on those things, and letting go of everything else.
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“If you are considering a nomadic life, be really clear about your intention. What do you want to experience? This will determine and dictate your actions.” - Sonya One of the most beneficial aspects of being an entrepreneur is the ability to work from nearly anywhere. Some entrepreneurs are taking this freedom to new levels with nomadic living. Sonya Stattmann and her family have packed their belongings and embarked on a long-term journey to experience different cultures and countries, while still running a business. The thought of traveling to exotic locations and experiencing new culture each day can be alluring, but often people forget that life is still going to be life. The day-to-day challenges of business are present and even exacerbated when living a nomadic life. However, with proper planning, it is possible to have a thriving business, while on the adventure of a lifetime.
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