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Building a business is a radically uncomfortable experience. You’re learning new things all the time, meeting and working with different people, and getting to know your fears, insecurities, and anxieties at a deeper level.
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Have you ever made a big mistake in your business? Like taking on a client who you knew wasn’t the right fit, and they ended up being a nightmare. Maybe you sunk $50k into a marketing plan that didn’t work at all. Or maybe your innovative idea was too early for your market and flopped. If you’ve done any of the above – or made any other kind of business mistake – you’re not alone. And you’re doing just fine.
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Self-doubt is something that every single one of us contends with. We see women in our community doubting themselves, their offerings, and their value pretty regularly. Sometimes, self-doubt even makes them sabotage themselves and their businesses.
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A well-chosen specialist can be a huge boost for your business. A social media strategist, lead-generation guru, or top-notch website designer can be one of the most exciting hires we make as entrepreneurs. Hiring a specialist can feel like a signal to ourselves and others that we’ve made it far enough to need some serious support to keep growing and serving clients.
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