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“We have to stop playing the game and start shifting our language.” We’ve talked before about how to look at business through a feminine lens or a masculine lens. In this week’s episode, we're talking about language. A lot of the language you hear in business is from more of the masculine framework - things like, "killing it", “hustle", "work hard - play hard", or "the grind.” So, the question is, do we need to change the language to be more authentic in the way we operate our businesses as women?
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I see a lot of women get stuck in their business or get to a point where they really need more support. The question is how do you decide and discern what kind of support you need to get you to the next level in your business or to get you unstuck. Will talking to a friend help, or do you need an expert? Is it better to do an online course or a longer coaching program?
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Are there some industries that are flooded and over-saturated with new businesses? And if there are, what do we do about it so that we can succeed. What does demand in these industries really look like when we have so much supply? We explore what we believe needs to happen down the road for more businesses to succeed.
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How do we shift the old definitions that we carry around but are no longer serving us? Those definitions that are self-limiting. I think a lot of women get stuck in an old definition of themselves, whether it was a time they failed or made bad decisions, instead of stepping into and owning who they are now.
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