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Most people are hoping for greener pastures. There is some idea that eventually life will smooth out, money will flow easily, and we eventually achieve balance, ease and freedom, but what happens when life doesn’t seem to stop coming at you. How do we navigate business, when our life seems to keep getting in the way?
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I believe it is really important to focus on ONE thing. In today’s world, most business owners are doing multiple things, businesses, ventures, projects and because of this, they are diminishing their impact and income. Focusing on multiple things means it will be even harder to achieve freedom and fulfilment.
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Most business owners are obsessed with marketing, whether it is avoiding it, spending all their time doing it or just worrying about it. We talk about the difference between marketing and sales and why focusing on marketing can be the downfall for many women in business.
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Too many women are constantly giving to others, moving around other’s needs, and sacrificing their well being for the well being of others. We need to re-balance the books on giving and receiving. This is a really relevant and vulnerable topic for me right now and I share some of my experiences and realisations as I am integrating this in my own life.
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