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Every business evolves over time. But how can entrepreneurs change and pivot their brands in ways that reflect their own personal growth? Business owners often worry that changing their business will compromise their integrity. But if you want to succeed in the long run, you have to give yourself permission to evolve your business in ways that align with who you are at any moment.
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As business owners, we have to make a lot of agreements. We make agreements with our clients, with other service providers, with our spouses and our families. The problem is that many people, especially women, struggle to set boundaries and make clear agreements that support them to succeed. Women tend to over-own their responsibility, give in too much and let broken agreements slide. But what happens when promises are broken in our business relationships? Or how about when the agreements we have made no longer serve us? How do we honor our integrity and handle these tricky situations?
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The desire for personal and professional freedom is pushing people of all ages to start their own businesses. But there’s an impractical reality that’s setting in. A lot of would-be entrepreneurs think they’re going to strike it rich with nothing but a laptop and an idea. The reality is that you need so much more to build and maintain a profitable business. Success requires you to consider the things you need to do and the skills you need to learn to achieve your goal. The path to entrepreneurship has ups and downs. Your ability to carry out your vision depends on a solid foundation built on much more than a dream.
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What does it mean to yield to divine timing? There are those times in our business and our lives when things just work and flow and are easy. And then there are those times when things we really wanted to work just aren’t working. So what do we do? Should we yield to divine timing and trust the things we can’t see? Or should we stick to our original plan and take more action to make it happen?
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