I help coaches, consultants and other services providers build a solid foundation for their business...

...that is sustainable, more aligned with their mission and doesn't compromise their integrity. 


Right now in the world, I see too many women struggling in their business because they have been taught marketing tactics that don't work anymore, business strategies that don't align with their values and methods of promotion that require them to be out of integrity with their true nature. 


I absolutely believe that ALL women in business need to simplify their lives and business models to create more income and impact, but they also need to create more alignment between who they are and how they operate their business. I teach women to build businesses that change the world, but through the process, they change themselves.


I have spent almost two decades in the business arena, focused on helping women succeed. My mission is to help more women effectively navigate the arena so they can lead. We need women's wisdom and financial success to shift the business world and to create a ripple effect globally.


I have created a program that combines all of my best insights, wisdom and experience. My Women in the Arena™ program is effective, powerful and will change the way you experience your business and yourself. Find out more about my program...here



I have worked with a lot of women over the last two decades, and in my TEDx talk, I shared some of the lessons I learned about what it takes to succeed. Empowering women in the world starts with empowering ourselves.



The latest success strategies for women in business.

Tips and tools that go beyond traditional business coaching and help you kick ass in the arena.

I started my first business at 24, a fully women-owned advertising agency. Women-owned businesses were not the norm, and in our industry, it was still dominated by men and masculine attitudes. Sexism was just par for the course. What is really important to understand as a woman in business is that the business world has been masculine-dominated for a very long time.
Read Now >>
Today, I am talking about shifting your focus to ON your business on a weekly basis to see what is and isn't working for you. For consultants, coaches, graphic designers and anyone who wants to package all of their amazing expertise into a high-value package.
Watch Now >>
“So many entrepreneurs try to pretend that they know everything. This leads to instability in self, business, and relationship.” Sonya (2:01) It’s time to get honest, honest about the things we know… and the things we don’t. So often, the world expects entrepreneurs to be a one-man band of services. We can find ourselves stretching, overextending, and claiming to be an expert in things that actually lie outside of our lane of genius. The secret to building a sustainable and successful business is not found in being all things to all people, but in identifying the areas you are passionate about, giving yourself permission to become laser-focused on those things, and letting go of everything else.
Listen Now >>